Blog - Optimal Access

September 23, 2014

Why Curation is a good strategy for small publishers

By Karan Tags: Curation, kbucket, tips

How do you compete with big brand publishers.  Brands like NYTimes, Huffington Post or Daily Kos, with staff or network of writers able to generate new content on a continuous basis creating engagement and online ad revenue.  The answer is content curation.  Curation allows any small publisher to create valuable and fresh content continually.

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